The Forge Lab

Sustainable E-commerce Lab

The internet is responsible for significant global carbon emissions. This research project in the Forge Lab explores how to build "Carbon-Neutral" storefronts by optimizing asset delivery and reducing computational load.

-30%carbon
Highimpact
Lowenergy

The Challenge

Modern websites are "heavy," requiring massive amounts of energy to load and render, contributing to digital carbon footprints.

Our Implementation

Techniques like "Dark-Mode First" design, SVG-only iconography, and server-side component rendering to minimize client-side energy consumption.

Strategic Insights

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Switching from raster to vector reduces payload by up to 90%

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Minimizing API calls reduces server-side energy waste

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Static Site Generation (SSG) provides the lowest energy profile

Want to implement this strategy?

This concept study can be tailored to your specific Shopify store needs. Explore the possibilities with us.

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